About Us
Established in 2010, KAPSAN Consultants provides management, marketing, and consultancy to diverse companies in the areas of FinTech, EdTech, E-Commerce, Automobile, Payment Solutions, Cross Border Trade Financing and Innovative Building Material industries both PAN India and Internationally.
KAPSAN Consultants is also a strategic promoter of its associate partners namely Luxury Hues group, Pheonix Traders, VIVANTAA Life and VANS Gypsum.
Our Services
Business Development
Developing vision & values.
Assess macro, industry and competition.
Establish objectives , plans and goals.
Provide blue print to execute.
Strategic Business Development
Assess alignment of strategies and goals.
Provide deep insight of root cause issues.
In-depth competitive assessment.
Provide functional expertise where there are inadequacies.
Management Consultancy
Create organisation design to active objectives and goals
Develop competency based profiles to hire
Provide independent assessment of candidates short and long-term challenges and how best to address
Organisational Structuring & Effectiveness
Digital Marketing
Marketing Strategy based on the industry, competition, product, and organization.
Developing data led, targeted, creative, technology driven and measurable marketing campaigns.
Brand story, voice, and positioning.
Growth Marketing & Branding
Interactive and engaging.
Targeted based on industry, business vision, brand image and client personas.
Moving Clients from attention, interest to desire to action.
Creatives & Content Architecture
Facebook, Instagram, Twitter, LinkedIn, and Pinterest Handles.
Social Media Advertisements.
Digital PR.
Lead Generation, Tracking and Optimization.
Social Media
Customer Research and Insight.
Customer Engagement and Retention.
Customer Service Channels.
Customer Experience Management.
Training & Coaching.
Customer Relationship Management
Website Audit and Optimization.
Search Engine Optimization (SEO).
Email Marketing (EDM).
PPC (Pay Per Click).
Qualify Leads based on Personas, Demographics, Social Media Behavior, Interaction with Digital Assets.
Conversion Rate Optimisation
Up to date mobile optimized interfaces.
SEO Optimization.
Latest plugins and additions.
Visual Design based on Customer Journey Mapping.
Website Design & Development
Technology Innovation
Provide design for web based online learning for enhance student learning
Provide end to end process mapping from enrolment thru payment and learning cycles
Provide tracking mechanism to evaluate learning progression
Education Technology
Provide expertise in lowering cost of payment processing
Provide expertise on multi currency payment gateways
Apply fraud management and mitigation tools to lower risk and exposure
Payment Processing
Provide highly specialised design for online retailing of goods and services
Provide creative and visual expertise to generate stickiness and repeat visits